Romford

The Borough of Havering took an innovative approach when they looked to introduce a wayfinding sign system into the town of Romford. They selected Wood&Wood Signs to manufacture the striking monoliths, designed by fwdesign to act as linear fingerposts. Each linear finger post features a distinctive arrow, removing the need for traditional fingerpost and presents wayfinding information in a simple visual format using diagrammatic maps. Part way through the manufacture the colour way was amended to a striking dark blue and orange to make the information easier to read by the visually impaired. Wood&Wood manufactured the 20 linear fingerposts with a highly durable shot peened enamel finish to provide built in longevity and low maintenance. These tall, elegant structures will act as directional beacons while providing pedestrians with all round orientation.