Gunwharf Quays Shopping Centre

Major signage project on the Gunwharf Quays retail development.

Client Gunwharf Quays Shopping Centre

Gunwharf Quays is the largest  premium shopping destination in the South West, located in the heart of Portsmouth. Featuring over 90 stores, over 30 restaurants, bars and cafes, the complex is a popular choice for shoppers all over the south coast.

Built on the grounds of the previous HM Gunwharf site which stored guns and ammunition for the HM Navy fleet, the new development was constructed in 2001 and has since attracted millions of visitors through its doors.

The Challenge

Following the need to update the complex in line with competing shopping centres, Wood and Wood were commissioned to undertake the complete signage project which included external, internal, branding and wayfinding signage for the whole centre. The project involved lots of careful planning and accurate logistics organisation to ensure the project was complete on time and on budget.

The Solution

Following our research and planning, we developed a huge variety of superior quality signage including building vinyl wraps, illuminated gateway signs, freestanding monoliths and also fingerposts which complemented the style of the complex and enabled shoppers to navigate their favourite stores easily and quickly.

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